Racing News

Final Day to Submit Online Nominations for Kentucky Oaks Day Survivors Parade is Friday, March 18 at 5 p.m. ET

Voting Begins Saturday to Choose Top 137; Winners Will Receive Two Kentucky Oaks Tickets

| Churchill Downs Communications | 03/25/2011 #

The final day to nominate someone to march in this year’s Survivors Parade on Kentucky Oaks Day at Churchill Downs is Friday (March 18) at 5 p.m. ET.

The Survivors Parade presented by Kroger has provided some of the most memorable and emotional Kentucky Oaks Day moments each of the last two years as breast cancer survivors invited by Churchill Downs and Susan G. Komen for the Cure® paraded Churchill Downs’ main track shortly before the running of the $1 million Kentucky Oaks – the Kentucky Derby’s companion event for 3-year-old fillies on Friday, May 6.

This year, people can log onto www.KentuckyOaks.com and nominate themselves, a relative or friend by sharing a brief personal experience that relates to breast cancer survival. For the first time, guests also may submit an “In Memoriam” nomination to salute the memory of an individual who lost their courageous battle with breast cancer.

Once nominations close Friday at 5 p.m., all of the stories will be shared online and fans can vote for their favorite and most inspirational stories beginning Saturday (March 19) through March 30. The 137 survivors with the most votes – one representing each renewal of the Kentucky Oaks – will receive two (2) free reserved seats to the Kentucky Oaks and lunch courtesy of Churchill Downs (travel and hotel accommodations not included). Winners will be announced Thursday, March 31.

The Survivors Parade, inaugurated in 2009, is one the newest traditions on Kentucky Oaks Day, which features a “Ladies First”theme and a day of events to raise money and awareness for Susan G. Komen for the Cure®, which leads the global movement for breast cancer research, education, advocacy and community support. The event will be televised nationally on NBC Sports Group’s VERSUS from 5-6 p.m. ET.

For the third consecutive year, Churchill Downs will donate $1 to Susan G. Komen for the Cure® for every person in attendance on Kentucky Oaks Day, and the hope is to set an attendance record to raise maximum funds for a great cause. The lofty goal was achieved last year when an unprecedented 116,046 attendees flocked to Churchill Downs on Oaks Day.

Additionally, Churchill Downs will donate $1 to Horses and Hope, the breast cancer outreach and awareness initiative in Kentucky’s horse racing industry, from the sale of Oaks Lilies, the official drink of the Kentucky Oaks. Horses and Hope was founded in 2008 by Kentucky First Lady Jane Beshear and the Kentucky Cancer Program to identify new opportunities to provide breast cancer awareness, education, and early detection through screening and treatment referral, as well as to raise funds to sustain programs into the future.

Special Kentucky Oaks Day events will include a “Pink Out!”which encourages all Oaks attendees to incorporate pink into their attire for the day to show their support, and a Chambord® Kentucky Oaks Fashion Contest.

About Churchill Downs

Churchill Downs, the world’s most legendary racetrack, has conducted Thoroughbred racing and presented America’s greatest race, the Kentucky Derby, continuously since 1875. Located in Louisville, the flagship racetrack of Churchill Downs Incorporated (NASDAQ: CHDN) also operates Trackside at Churchill Downs, which offers year-round simulcast wagering at the historic track. Churchill Downs will conduct the 137th running of the Kentucky Derby on May 7, 2011. The track’s 2011 Spring Meet is scheduled for April 30-July 4. Churchill Downs has hosted the Breeders’ Cup World Championships a record seven times and the event will return to the track for its next renewal on Nov. 4-5. Information about Churchill Downs can be found on the Internet atwww.churchilldowns.com.

About Susan G. Komen for the Cure®

Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure® and launched the global breast cancer movement. Today, Komen for the Cure® is the world’s largest grassroots network of breast cancer survivors and activists fighting to save lives, empower people, ensure quality care for all and energize science to find the cures. Thanks to events like the Komen Race for the Cure® and Komen 3-Day for the Cure®, we have invested more than $1.9 billion to fulfill our promise, becoming the largest source of nonprofit funds dedicated to the fight against breast cancer in the world. For more information about Susan G. Komen for the Cure®, breast health or breast cancer, visit www.komen.org or call 1-877 GO KOMEN.